Lijha is a Makeup Artist and Creative Director with over a decade of industry experience. She is known globally for her detailed eye and creative approach to makeup artistry, as well as her on camera presence and magnetic personality. Lijha has a passion for inspiring and educating all levels of artists and has grown throughout her career as an artist and trainer at M.A.C. Cosmetics and internationally as PRO/Media Educator for MAKE UP FOR EVER.
Most recently, Lijha held the position Director of Artistry and Education at MAKE UP FOR EVER. In addition to creating, writing and facilitating education programs for internal and external retail makeup artists, she worked as brand ambassador and media expert for on-camera education content. Accomplished at building relationships and experience in product development and new launch strategies, she was the sought after for editor facing desk-sides and often solicited by Beauty Editors for her expertise. Lijha uses her background in marketing to connect education and artistry while platforming brand DNA and driving for measurable results.
Lijha is now working as freelance artist and brand consultant based in both LA and NYC. Specializing in global education, digital content, branding through artistry, beauty, editorial, and artistic makeup with a focus fashion and celebrity clientele. She is the Cofounder of THE CREATIVE MAKEUP BOOTCAMP, an online and workshop based makeup education program, focused on the creative being, not being creative. Lijha is a certified healer and breath work coach known for infusing art and soul into all of her education platforms. You can sign up for her online and in person workshops to elevate your creativity and artistry by clicking HERE.
Lijha spends her time in between LA and NYC focusing on creating art, unique imagery, building community, and holding healing space for all creatives to thrive.
Cast of Pose
Circ Du Soleil
Pat McGrath Labs
MAKE UP FOR EVER
The Makeup Show
Mert and Marcus